Mark Favermann MCRP '78
Mark Favermann and his firm (founded in 1980) focus upon the strategic design of definitive urban image and civic or institutional identity through detailed enhancement of the urban fabric. To repair, patch and enrich the metropolitan tapestry, he uses a variety of streetscape enhancement devices to design gateways, wayfinding and signage, street furniture elements, accessibility elements, sustainable materials, new technologies and public art to underscore a sense of arrival and a sense of place with specialized techniques of urban branding creation. He relishes in building icons.
As an urban designer deeply involved in branding parts of cities, sports venues and key institutions, Mark specializes in using the tools of architecture, industrial and environmental graphic design to create distinctive visual public signatures. He is also an award-winning public artist who uses functional public art as civic design to uplift the urban environment. He has a working urban design portfolio of cost-effective regional, national and international aesthetically pleasing prize-winning city details, streetscapes, sports events, institutional and regional programs.
Mark’s work has included streetscape projects for the City of Boston, the City of Somerville, the Town of Brookline, the Town of Winchester, the City of Springfield and the City of New Haven, CT.
His major sports projects include creating the image, identity and look of the 1993 World University Games, the 1996 Centennial Olympic Games in Atlanta, the 1999 Ryder Cup Matches in Brookline, MA, the 2000 NCAA Final Four in Indianapolis, the 2002 Commonwealth Games in Manchester, UK, the 2003-04 Capital One Bowl in Orlando, Florida and many other national and international championships and events. Previously, he has served as a consultant to Disneyworld, Universal Studios, the Boston Museum of Fine Arts and Harvard University. Since 2002, Mark has served as a design consultant to the Boston Red Sox. In 2012, his firm assisted the Red Sox to visually celebrate the 100th anniversary of Fenway Park.
Some of his strategic projects include: creation of a Recognition Gateway for new soccer field in Town of Brookline, MA; creating a wayfinding and urban branding program for Brighton Commercial Corridors, Boston, MA; design consultant to Boston’s Main Streets to develop streetscape storefront improvements; commissioned to create the “Birds of Audubon Circle,” a visual gateway to City of Boston; won national competition for public bench for Business Improvement District, Springfield, MA ; commissioned to create iconic and award-winning marquee for 1933 Art Deco Coolidge Corner Theatre, Brookline, MA; received a grant from the City of Boston to study historical marker placement and design for neighborhood of East Boston; and this past summer, created murals for lobby areas for Google in Cambridge, MA.
He was one of the major authors of Esplanade Vision 2020, a master plan to enhance and refine the over 100 year old historic waterfront park along the Charles River in Boston. It won the 2013 Clearwater Award.
All of Favermann’s work reflects a sense of arrival, a sense of place and a shared sense of visual experience. His studio is a laboratory for researching and designing street furniture and public art elements. He has lectured extensively about his concept of urban branding. A prolific writer, Mark has published over 250 articles on all aspects of public art, architecture and design.
He received his Bachelor of Arts from Washington & Lee University and his masters from the Graduate School of Design at Harvard University where he was a National Endowment of the Arts Fellow. Mark was a Fellow at the Center for Advanced Visual Studies at MIT.